Scandinavian Biolabs is a personal care company focused on developing scientifically backed hair growth and wellness products. Operating across five global regions, the brand relies heavily on Shopify for sales and Klaviyo for customer engagement. As their marketing footprint grew, they needed a unified analytics solution to track performance across regions and better understand customer behavior.
End-to-end Data Engineering
ETL Pipeline Development
Business Intelligence Implementation
E-commerce Marketing Analytics
Data Engineering Specialists
Business Intelligence Analysts
Lifecycle Marketing Consultants
Platform Integration Engineers
Offshore Hiring
The project began by integrating Scandinavian Biolabs' core marketing and commerce platforms, Klaviyo and Shopify, into a single, centralized data warehouse hosted on BigQuery. Fivetran pipelines were configured for automated, consistent data extraction from Klaviyo. This consolidation enabled the creation of a semantic layer that clearly defined marketing KPIs such as lifetime value (LTV), churn rate, and engagement metrInefficient Reporting Workflowics.
Deploying a Modular, Scalable, End-to-End Client-Focused Analytics Solution